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IP Clinic: Who is the average consumer in trade mark law?


Understanding the “average consumer” is the key to resolving many questions related to trade mark law. But who is he or she?

The academic Since we all live within a consumer society, the "average consumer" was considered so familiar that we may have taken it for granted. However along with Graeme Dinwoodie (Oxford) and Ilanah Simon Fhima (UCL) I have been exploring this...


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January / February 2019

IP STARS rankings 2019: Top firms for trade mark work

Managing Intellectual Property is delighted to publish the IP STARS 2019 rankings of the leading firms for trade mark work. This is the first set of results from the research for IP STARS 2019, which started in September 2018.



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