CJEU’s Puma v EUIPO ruling makes life easier for brand owners
A ruling that the EUIPO should have taken its past decisions into account and told Puma why it chose to discount those decisions will help practitioners and brand owners, but it also raises the stakes in EUIPO proceedings
The EUIPO must examine previous decisions when considering a
brand’s older reputation, the CJEU ruled
In the case of Puma v EUIPO (C-564/16), the Court rejected
an appeal from the Office and ruled that it must take
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